Andrew Grieve - SMG Out of Home has appointed Grieve as its commercial and innovation director. He will head a newly formed innovation department, working with the Pearl & Dean and Primesight sales teams to develop creative client solutions. In this new role Grieve will also continue to develop existing areas of the business, driving sponsorship and promotions at Pearl & Dean while spearheading innovation across digital and ambient opportunities. "I believe driving our business through innovation is the only way forward and I am committed to doing so," Grieve said.
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