Vlada Adams, Will Green, Nick Hughes and Costas Mavroudis all join as project managers. Adams arrives from the brand identity company Desgrippes Gobe, where she was the international consultant responsible for new business development and client relationships across the UK and Russia. Green, who will work on Smart and Mercedes-Benz, previously worked at PCI Fitch as a project manager on Microsoft, Toyota, BP and Visa, while Hughes joins following a six-year career spent at the IBT Group and Global Beach. Mavroudis, who will work on Mazda across Europe, was previously at Other Media.
The interactive agency Syzygy has strengthened its planning and account management teams with five new appointments. Reg Jones joins as the campaign manager of the planning and insight team from the Amethyst Group, where he spent 23 years, 15 of them in database marketing.