Wood joins after a two-year stint at Wheel. During this time, he developed global digital strategies for clients such as Brahma beer and Tourism Ireland. He was previously at Proximity. Wood said: "For any car manufacturer, online is probably the most important channel for communication. As the automotive market becomes more competitive, we are working with our client to ensure they are able to realise the opportunities this channel represents."
Tribal DDB has strengthened its strategic credentials with the appointment of Chris Wood (pictured) as the senior planner on its flagship Volkswagen account.