MOVERS

Guardian Unlimited has promoted two of its new-media staff. Steve Hearsum moves from his position as e-commerce manager to commercial manager, where his prime responsibility will be to oversee the commercial development of the network. Helen Mayor, currently responsible for Guardian Unlimited’s sponsorship projects, becomes client sales and sponsorship manager. Mayor joined Guardian Unlimited six months ago from The Guardian and Observer sales team.

Guardian Unlimited has promoted two of its new-media staff. Steve

Hearsum moves from his position as e-commerce manager to commercial

manager, where his prime responsibility will be to oversee the

commercial development of the network. Helen Mayor, currently

responsible for Guardian Unlimited’s sponsorship projects, becomes

client sales and sponsorship manager. Mayor joined Guardian Unlimited

six months ago from The Guardian and Observer sales team.



Tony Keaveny, the sales director of Capital Radio’s Manchester outfit,

has joined Emap On Air as the sales director of its northern operation.

Keaveny will report to the newly appointed sales director Dave King, and

replaces Sarah Jane O’Malley, who is returning to Emap On Air’s London

office. Since its launch two years ago, Emap On Air has built a sales

team of 110 people.



Mike Wood, managing director of Portland, the poster-buying specialist,

has left the company by mutual consent. Wood, who joined Portland from

MindShare last year, is to be replaced by Alex Thompson, currently

international new-business director at Portland.



The BBC World Service has appointed Adam Ford as freelance marketing

development manager for BBC On Air magazine, the international radio and

television guide. Ford will be responsible for growing ad revenue and

circulation for BBC On Air, while marketing a range of other sponsorship

opportunities at the World Service.



Motive has taken on Neil Wirasinha and Katie Wilmot as media

planner/buyers. Wirasinha will be working on the WH Smith, Selfridges

and Air Miles accounts. For the last two years he was media planner at

Initiative Media, dealing with the PG Tips and Brooke Bond accounts.

Wilmot will cover Levi Strauss & Co, Trebor Bassett and Scottish Power

in her new role. She was previously planner/buyer at MediaCom TMB on the

Roche, Electronic Arts and Tomy Toys accounts.



Lucy Riley has been appointed commercial projects manager for

Cosmopolitan. Riley was formerly promotions manager at Bliss for Brides

magazine, which she joined in 1996.



Adrian O’Neill has taken on the position of marketing director of Amra.

Prior to his appointment, he was director of the CST Group, advertising

and marketing director of Newspaper Publishing Group and advertisement

sales and marketing director for Independent Television Publications.

O’Neill takes up his new role on 1 November.



Louise Overholt has been promoted to advertisement manager of Times

Newspapers magazines. Her role will cover magazines published with The

Times and The Sunday Times.



Rugby legend Gareth Edwards has been appointed chairman of a local

consortium formed by the Radio Corporation to bid for a new regional

radio licence for South Wales. Edwards will spearhead the application

for Rox Wales 105.



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