Muji opens pop-up apartment for latest products

Muji, the Japanese high street retailer, is opening an apartment to launch its spring/summer 2018 travel and home collection.

Muji opens pop-up apartment for latest products

The space "Muji life" will encourage people to try out its living room, bedroom and kitchen products.

The three-day activation will also host events around sleep and skincare, as well as a "bullet journaling workshop".

"Muji life" opens from 16 to 18 February in Covent Garden, London, and is being created by brand experience agency Produce UK and PR agency Camron.

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