United Kingdom

National Lottery 'Olympics' by AMV BBDO

June 13, 2012

Abbott Mead Vickers BBDO aims to illustrate the National Lottery's contribution to the Olympics, and to British athletes, with this spot.

The ad shows a mother's amibitons to run competitively realised by her daughter.

Credits

Copywriter
Alex Grieve
Art director
Adrian Rossi
Agency planners
Michael Lee
Emily Harlock
Alaina Crystal
Agency account man
Sarah Douglas
Lee Simpson
Kate Edwards
Robyn Puttergill
TV producer
Olly Chapman
Holly Pienaar
Media agency
MPG
Media planner
Simon Jenkins
Production company
Academy
Director
Martin De Thurah
Production co. producer
Simon Cooper
Post-production company
The Mill
Audio post-production
Factory
Exposure (TV, Youtube etc)
TV
Cinema
YouTube

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