THE NEW DEALS: Deal of the week

Samsung Electronics UK has signed a three-month ad and sponsorship contract with youth portal uboot.com to promote Samsung mobile phones to 16- to 30-year-olds. Internet and SMS activity, featuring competitions, will be used to drive respondents to the Samsung Fun Club at samsungmobile.com. The promotion will use uboot.com's viral marketing service in the form of Samsung-sponsored SMS trailers.

BT Ignite, BT's corporate internet services arm, has sealed a two-year agreement with Eckoh Technologies to offer hosted speech recognition services to BT customers. This will provide BT with speech recognition products to target UK businesses and European companies that use English.

WorldPay, the multi-currency online payment processor, has partnered with film production firm Aardman Animations to process online sales of Wallace and Gromit films. A series of 10 new films, called Cracking Contraptions, is available to online shoppers through www.shopwallaceandgromit.com on both DVD and video formats.

Restaurant booking and advisory site Toptable.co.uk is teaming up with BT Broadband to promote its service around the Christmas and New Year period. A link will appear on the front page of www.btbroadbandstart.com. Investors in Toptable.co.uk include drinks firm Diageo, Sir Alex Ferguson and TV chef Gary Rhodes.

Virgin.net has joined online casino 32Red to create a James Bond microsite. The site, which offers an insight into new Bond film Die Another Day, can be accessed via the Virgin.net entertainment channel and will be promoted across the home page. Visitors can vote for their favourite Bond and learn how to play his favourite game, bacarrat, and mix a vodka Martini.

SMS provider utext.me.uk has linked with mobile data communications firm Hybyte Solutions and Services to launch an SMS service for yachting enthusiasts. Subscribers can register for the service through the www.utext.me.uk web site. It costs 50p a week for up to four messages featuring updates on big yacht races, such as the Louis Vuitton Cup and the Americas Cup.

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