Feature

The new dotcom queen

Have you ever heard of the Digital Design Agency? No, neither had we. But Diary is hoping to make the shop notorious for having made the most unintentionally hilarious promotional video ever.

It's fronted by Barbara, a woman who looks as though she's been transported from a till at Asda in the 80s. She reads an autocue (very badly) and comes out with such gems as: "With so many people using social media to communicate with each other, you need to be in the arena too." Then she says her agency will Tweet and "even blog" for you. And people say the UK trails the rest of the world by a decade when it comes to digital. With Barbara on board, we're at least 30 years behind.

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