NEW MEDIA: WEB WATCH - SPORTS SITES

Rank    Site                    Address              Latest monthly page
                                                 impressions (millions)
1      CricInfo                 cricinfo.com                       151.8
2      ESPN Soccernet           soccernet.com                       76.0
3      Sporting Life            sporting-life.com                   67.0
4      Rivals Digital Media     rivalsdm.com                        63.1
5      4thegame                 4thegame.com                        47.9
6      Eurosport                eurosport.com                       46.0
7      Sky Sports               skysports.com                       42.1
8      Teamtalk                 teamtalk.com                        31.0
9      Liverpool FC             liverpoolfc.tv                     *13.3
10     Arsenal FC               arsenal.com                          9.9

These are unaudited figures taken from publishers unless stated. The
data used in this table is supplied by BRAD: www.intellagencia.com. Tel:
(020) 7505 8458.
For a free listing in the New Media section of BRAD, call (020) 7505
8263.
*Figures from ABC Electronic.
In one way at least, cricket is more successful than football. CricInfo
continues its reign at number one following sustained interest in
England's collapse to the Aussies and other test and local cricket
around the world.
CricInfo offers SMS score updates, scorecards from all levels of cricket
matches and an unparalled database of previous games. Advertisers
include Alpha Telecom, EBay and Bet 365. With increased interest during
the forthcoming World Cup, expect CricInfo to continue its success.