Ammirati Puris Lintas has appointed Jane Geraghty, McCann-Erickson’s
new-business director, to spearhead its new business drive.
Geraghty, 25, will be the agency’s first new-business director since the
merger of S. P. Lintas and Lintas i six months ago. William Eccleshare,
APL’s chief executive, said Geraghty would be ‘putting a public face on
what the new agency stands for’.
He added: ‘I hired her on the spot - and I never normally do that.’
APL has been without a new-business director since the sudden departure
of Lindsay Roberts seven months ago. Roberts quit SPL a month before the
two agencies merged under the banner of Lintas’s New York flagship,
Ammirati and Puris.
Geraghty said: ‘McCanns has been a great place to work but who could
resist the opportunity to help shape the youngest top ten agency?’