News in Brief

News in Brief

Metro International, publisher of the continental Europe-wide Metro newspaper, has launched a wrap product for advertisers across its 17 editions. The brainchild of Metro Solutions, headed by Jeremy Phillips (pictured), the MetroWrap is a poster-style ad available on up to 3.1 million copies of the free-sheet in 11 countries.

 

Paragon Publishing has launched a title to capitalise on the growing digital imaging market. Digital Creative Arts is a 148-page monthly with a free DVD aimed at people who want to utilise high-quality digital video and digital audio.

 

Four radio stations owned by the Wireless Group have had their licences renewed by the Radio Authority for a further eight years. Signal 1 and Signal 2 in Stoke-on-Trent, 96.4 FM TheWave and Swansea Sound will now broadcast until September 2011.

 

Interactive games channel GoPlayTV has signed a deal with Sony Pictures Digital for the UK interactive TV rights for the world's most widely played computer game, Tetris. GoPlayTV is accessed by pressing the interactive button on any Sky remote control.

 

The Sci-Fi channel has teamed up with Hed Kandi, the music and clubbing brand, to promote the launch of the fourth season of its Headf**k series. Headf**k will be cross-promoted by Hed Kandi via its sister label, Acid Lounge, on-air, in clubs, on radio and on CD release.

 

Hachette Filipacchi has announced that, from July, Ellegirl will be published bi-monthly instead of quarterly. The title was launched as a joint venture with Emap in 2001. Hachette took overall control of the title in autumn last year.

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