NEWS: Cadman leaves AMV for JWT Kellogg’s post

J.Walter Thompson has hired Mark Cadman, an Abbott Mead Vickers BBDO account director, to head its Kellogg’s Cornflakes business.

J.Walter Thompson has hired Mark Cadman, an Abbott Mead Vickers BBDO

account director, to head its Kellogg’s Cornflakes business.



Cadman, 31, who takes the title of board account director, replaces

Stephen Lennox, who leaves the London agency to join JWT Tokyo as a

senior account director. Cadman will report to Carol Potter, who heads

the entire Kellogg’s account at JWT.



Cadman joined Abbott Mead in 1993 and for the last year worked

exclusively on its Volvo account. During his time at the agency, he

helped to win the Dunlop Slazenger rackets account and worked on Labatt

Brewing.



Before Abbott Mead, Cadman was at Publicis, servicing clients including

McVities, Guinness and Terry’s of York. His took his first job in

advertising in 1986 at DDB Needham New York, where he remained for three

years.



Dominic Proctor, JWT’s chief executive, said: ‘Kellogg’s Cornflakes is

one of the biggest brands in the country. Mark is an outstanding account

man with great experience and we are delighted that he will be joining

us.



‘One of the consequences of the agency’s recent growth is that it allows

us to bring in new talent, as well as developing home-grown talent.’



Cadman added: ‘It had to be a great job to make me leave Abbott Mead,

which is a fabulous agency. But I now have the opportunity to work on

two great brands - JWT and Kellogg’s. Kellogg’s is a famous brand. The

challenge is to keep it relevant for today’s consumers.’



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