Faulds Advertising has been rocked by the impending defection of a
number of disenchanted top-level staff to form a breakaway agency,
called the Union.
Ian McAteer, Faulds’ client services director, has teamed up with the
joint creative directors, Simon Scott and Andrew Lindsay, to plan a
Other Faulds staff are known to be involved in the Union’s initial
plans, which have been in the pipeline since last summer.
Faulds’ managing director, Jim Faulds, is understood to be going to
great lengths to strangle the new agency at birth. A bitter boardroom
wrangle is underway.
Faulds, who would not comment at length on the planned breakaway shop,
simply stated: ‘There have been no resignations.’
One observer described the defectors as ‘legally trussed up like
Christmas turkeys’. Although no official resignations had been tendered
as Campaign went to press, they are expected by next week.
The catalyst for the breakaway was the trio’s dissatisfaction with
financial arrangements at the agency. More than half the agency’s shares
are owned by Jim Faulds and the bulk of the remainder are in the hands
of Dennis Chester, the planning director, and Alan Tate, the production
Scott and Lindsay joined Faulds in 1988. Since then, the agency has won
a host of creative awards and attracted top clients, including British
Midland and the Scottish Tourist Board.
McAteer joined Faulds from Saatchi and Saatchi in 1992.