BT has beaten NatWest in the struggle to sign the Scottish comedian,
Billy Connolly, as an advertising spokesman, according to sources.
Connolly has been in advanced negotiations with NatWest for several
months but last week finally chose BT. Sholto Douglas-Home, BT’s
advertising manager, said BT had not signed a contract with the
comedian, but admitted they were in talks. ‘He has researched extremely
well as someone who can continue the role of a BT guide,’ Douglas-Home
said. Ads starring Connolly are expected to break this summer. Douglas-
Home insisted Connolly would not replace Bob Hoskins.
D’Arcy Masius Benton and Bowles has made ten redundancies, which the
chairman, John Farrell, described as ‘regrettable, but necessary for
greater efficiency’. The casualties include the copywriter, Loz Simpson,
who won a Cannes Gold Lion for his work on the Halifax Building Society
while he was at Bates Dorland, and has only been at DMB&B for only six
Ad breaks in programmes such as News at Ten could be a thing of the past
following a vote by the European Parliament this week. It has voted in
favour of dropping commercial breaks in news and current affairs
programmes with less than 30 minutes of editorial content. Ad breaks in
films of fewer than 90 minutes may also be lost. The vote now has to be
ratified by the European Commission.
TMD Carat and Eurospace have joined forces to launch a company dealing
specifically with product placement and advertiser-supplied programming.
Entertainment Marketing will be headed by Nick Robertson, a former
associate director of TMD, and Quentin Griffiths, the former brand
profile manager of TBWA.
Energizer batteries has turned the battle for its pan-European account,
now believed to be worth pounds 24 million, into a contest between BBDO,
the incumbent, and Bates Europe, which has the account in the Asia-
Pacific region (Campaign, 2 February). KBW has fallen out of the
The contest for the task of spearheading Avis Rent-a-Car’s return to
above-the-line advertising in Britain and Europe will be a straight
fight between Bates Dorland and Lowe Howard-Spink. Publicis and TBWA
have been dropped from the shortlist.
The UK jurors at the 1996 Cannes Festival are Alex Taylor, the deputy
creative director of Saatchi and Saatchi, Pat Doherty, a senior
copywriter at Abbott Mead Vickers BBDO, and Mike Cozens, the creative
director of Young and Rubicam. The jury will be presided over by Michael
Conrad, the group president and deputy chief creative officer of Leo
Ammirati Puris Lintas has appointed Paul Longhurst, the Lintas Paris
European media director and former joint media director of Bartle Bogle
Hegarty, to the new post of executive media director. William
Eccleshare, APL’s new chief executive, said the appointment reinforced
APL’s commitment to keeping media in-house.
The British Animation Awards this year voted the Levi’s ‘clayman’ ad, by
Bartle Bogle Hegarty, as its favourite commercial. J. Walter Thompson
won the prize for the most creative use of new technologies for its
Smarties ‘smartipants’ ad, through Aardman Animations, and the Terrence
Higgins Trust ‘knobs in space’ ad, also by Aardman through Simons Palmer
Denton Clemmow and Johnson, was voted best commercial at the cutting
Leagas Shafron Davis has resigned its Stag furniture business after
reports that the company was seeing presentations from other agencies
(Campaign, 2 February). The agency said it had decided to end its nine-
month tenure of the business after being told that there were no plans
for a significant adspend this year.