Malcolm Venville, the star photographer turned commercials director, has
walked out of the production company, Federation.
Venville’s decision to quit comes just two months after the directing
duo, Vaughan and Anthea, together with their producer of three years,
Adam Saward, struck a deal to buy Federation from its US parent,
Propaganda (Campaign, 15 December 1995).
Venville commented: ‘This was an amicable split. Since I’ve started
establishing my own way of working, I’ve found it hard to adapt to what
Vaughan and Anthea want.’
The director, who has just produced editorial photographs for the Face
and a commercial for Kiss FM through Abbott Mead Vickers BBDO, plans to
spend the summer shooting an autobiographical documentary for Channel
4’s Brief Encounters short film series.
Venville plans to go back to commercials direction in September and is
considering a couple of offers of ‘a production company home’ from
friends of his in the business.
‘I’m retreating for a while,’ Venville added.
Born in Birmingham, Venville established himself as a top-flight
advertising photographer with his work for Wrangler, Nike, British Gas
and Volkswagen. He was first signed up as a director by the now defunct
Jennie and Company.
Venville went on to join Redwing, which closed last July, where he
directed spots for Audi, Jazz FM, Grolsch, Visa Delta and the Automobile