McCann-Erickson Manchester has expanded its creative department by
signing up two copywriters, the former head of copy at BDH, Neil
Lancaster, and a senior copywriter from Poulter, Rick Kiesewetter.
Lancaster is best known for his work on the Australian clothing company,
Drizabone, which won a gold Rose award, and some controversial posters
for the American football team, the London Monarchs. He has been
freelancing for about eight years, before which he was at BDH.
Lancaster will partner the art director, David Price, to work on a range
of accounts, including Girobank.
Kiesewetter joins from the Leeds-based Poulter, and has teamed up with
the senior art director, Carol Davids, to work on Ellesse and Vernons
Pools. He will also be involved in new business.
Before Poulter, Kiesewetter worked at Manchester’s Barrington Johnson
Lorains, and has also done stints at WCRS and the then Bainsfair Sharkey
McCanns’ executive creative director, Keith Ravenscroft, explained it
was Kiesewetter’s ‘animal enthusiasm’ for advertising that made the
agency hire the ex-army man-turned copywriter. Earlier in his career,
Kiesewetter was also a gladiator in the television programme of the same
Ravenscroft said of Lancaster: ‘I just love his style and attitude. He’s
ferociously determined to get to the heart of things.’