WCRS has started the new year by making a clutch of hirings after
raiding Leo Burnett, BMP DDB Needham and Grey for new staff.
The agency has tapped Burnetts’ experience in the car market with the
appointment of the award-winning creative team, Nick Kidney and Kevin
Stark. The pair, who will handle the BMW account at WCRS, picked up a
Campaign press silver last year for their work on Burnetts’
upmarket car marque, Mercedes Benz.
The copywriter, Kidney, and his art director, Stark, worked at Burnetts
for four years. It was there that they first met WCRS’s managing
director, Steve Woodford, who at the time was head of account
management. Before that, the pair cut their advertising teeth at Bates
Dorland, where they worked on the Land Rover and Heinz Ketchup accounts.
Larry Barker, joint creative director of WCRS, explained the
appointment: ‘Nick and Kevin bring a lot of experience and enthusiasm
with them. They’re exactly the kind of people who will do well at WCRS,
and we can’t wait for them to join.’
Their arrival coincides with the appointment of BMP’s Anna Hutson as a
senior planner within WCRS’s planning department.
At the same time, Jeremy Whitehead has been poached from Grey to become
group account director on the First Direct, Sara Lee, Lunn Poly and Our
Woodford commented: ‘These are all people we’ve wanted to hire for some
time, and they’ve all got excellent track records, which I’m sure
they’ll build on at WCRS.’