NEWS: Worldwide creative to leave APL for JWT North America post

J. Walter Thompson Worldwide has poached Ammirati and Puris Lintas’s worldwide creative director, Helayne Spivak, to become its chief creative officer, North America, and joint worldwide creative officer.

J. Walter Thompson Worldwide has poached Ammirati and Puris Lintas’s

worldwide creative director, Helayne Spivak, to become its chief

creative officer, North America, and joint worldwide creative officer.



Spivak, who integrated the creative departments of Ammirati and Puris

Lintas in New York, will oversee all creative campaigns for JWT’s North

American clients and for selected global brands.



She will report to Chris Jones, co-president and chief executive

officer-designate of the JWT Company, and work with the London-based

Allen Thomas, who is executive vice-president and worldwide creative

director for all other regions.



Spivak will be based in New York with a place on JWT’s worldwide board.

She will replace Jim Patterson, former co-worldwide director with Allen

Thomas.



Before gaining acclaim in her last managerial role, Spivak was a

respected copywriter in her own right, winning many awards, including

several Effies, Clios and Cannes advertising film festival lions. She

has worked for agencies such as Ally and Gargano, Hal Riney and Partners

and Young and Rubicam.



Spivak said: ‘Having been in the industry for nearly 20 years, I am very

aware of the depth and breadth of creative talent throughout JWT’s

global network. I am particularly excited to be working again with Susan

Gianinno, New York’s general manager, with whom I worked very closely at

Y&R.’



Jones commented: ‘Helayne is a world-class talent who has proven her

ability to cultivate and inspire the best creative people.’



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