Nick Gill, the joint creative director of Wieden & Kennedy London
since February this year, has left to join Bartle Bogle Hegarty as a
Although the creative directorship of W&K’s fledgling London office was
one of the most sought-after jobs in the industry this year, Gill is
leaving after just seven months. He was hired by Susan Hoffman, his
fellow joint creative director and a former creative partner of Dan
Wieden in the US.
Gill said: ’I went in very excited about the prospect of working for a
good agency, but it just didn’t happen. I wish them every success, but I
wasn’t right for them and they weren’t right for me.’
W&K says it has no plans at the moment to replace Gill, although Tony
Barry, who was hired soon after Gill, is tipped for the job.
Mike Perry, W&K’s managing director in London, said: ’We wish Nick all
the best. We have various people at W&K working on different projects
and we’re very pleased with Tony Barry.’
Gill joined BMP DDB from Manchester Polytechnic - originally as an art
director, although he soon switched to copywriting - and worked there
for 13 years before leaving for W&K.
As a senior copywriter and one of several ’directors of creativity’ at
BMP, he was part of the creative team that worked on last year’s
award-winning Volkswagen Passat campaign and also the VW dealership
He was the sole creative director behind the Schweppes ’loud shirt’
poster which won a silver Campaign poster award last year. He also won
D&AD, Cannes and BTVA awards for the Bachelors Mushy Peas ’ode to a pea’
commercial, which he created with his then partner, Joanna Wenley.
Gill will not have a specific creative partner at BBH, but will team up
with a number of creatives and creative teams at the agency.
Bruce Crouch, BBH’s creative director, commented: ’Nick is an
experienced and incredibly talented writer. We’ve admired his work for a