Nike and Foot Locker "be the baddest" by Wieden & Kennedy Amsterdam

Kevin Durant, the NBA player, stars in a campaign for Nike and Foot Locker that aims to motivate young basketball players in Europe. Wieden & Kennedy Amsterdam created the spot, which will run in the UK, Spain, France and Italy from 28 August. It was written by Will Lowe, art directed by Victor Monclus and directed by Anthony Mandler through Believe Media.

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