Nissan "Sky Sports idents" by TBWA\London

The people in Nissan's new Sky Sports Premier League idents are adept at performing football tricks near their cars without making so much as a scratch.

The spots, by TBWA\London, promote the X-Trail and Juke models and will feature during live weekend matches. The X-Trail ads are geared towards families, while those for Juke take a cheekier tone. The work was created by Elson Rodrigues, Andreas Lefteris, Scott Andrews and Leigh Gilbert, and directed by Pedro Romhanyi through Outsider.

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