"memories in the making" by BMB

Beattie McGuinness Bungay has created a Christmas TV campaign for

The spot, "memories in the making", shows a selection of the online retailer’s products and aims to demonstrate the evocative power of a thoughtful gift.

The work was written by Lorelei Mathias, art directed by Nathalie Turton and directed by Dave Bullivant and Owen Silverwood, who are known as Bison, through Academy.