NSPCC "Playtime with Pantosaurus" by NSPCC and Aardman

The NSPCC partnered with animation studio Aardman to make a mobile game that will help keep children safe from sexual abuse.

"Playtime with Pantosaurus" features four mini games where players can test their skills against the dinosaur character Pantosaurus and his friends on the basketball court or in the diving pool while simultaneously learning the PANTS rule about staying safe, which includes guidelines such as "Privates are private". The app is available as a free download on iOS and Android. The campaign was art directed by Sue Hornsby and written by Danny Wright at the NSPCC. 

Credits

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Child protection consultant
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Head of interactive production
Executive creative director

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