Nearly 30 jobs have been lost in the advertising industry this week
with Ogilvy & Mather and Grey both announcing redundancies.
O&M has made 20 staff redundant across the agency but predominantly from
the pounds 25m Ford account, of which it lost the bulk to Young &
Rubicam in July.
Among those affected are the creative director on the Ford account,
Malcom Gaskin, who was taken on by the agency just two months ago.
Some of the staff have been offered roles within the WPP Group.
’Ford was the catalyst, but we are in the process of restructuring the
agency as a result of the predicted recession,’ said Tom Bury, O&M chief
executive. ’We have undertaken a major social forecasting project
internally on the impact of the economic downturn. It is disappointing
to have to take this kind of action, but thankfully, recent new business
wins such as Thorn and Eurotunnel allowed us to keep the number of
redundancies to a minimum.’
Details of the restructure, which aims to deliver greater efficiencies
both internally and for clients, will be announced next week. However,
Bury states that there will be no further redundancies.
Meanwhile, Grey has made seven staff redundant as a result of the merger
with Mellors Reay, announced last week. Paul Smith, Grey’s executive
director for the past four years, was one casualty of the merger.
TBWA GGT Simons Palmer also lost ten staff last month after a
three-month business review.