DDB London picked up silver for its "tea" spot for VW, while Mother was awarded two bronzes for Pot Noodle. The agency also won a bronze for its "Michael Madsen" Orange commercial.
Clemmow Hornby Inge won a bronze for its "tide" ad for The Big Yellow Self Storage Company as did DFGW's "Elvis" spot for BBC Radio2. "Dangerous liaison" also won a bronze for music.
The Titanium Grand Prix was awarded to Crispin Porter & Bogusky's Xbox King Games work for Burger King, while VegaOlmosPonce Argentina took the Grand Prix in the integrated category for its Axe 3 work for Unilever. Crispin Porter was also named Interactive Agency of the Year.
The Palme D'Or was awarded to Smuggler USA, while agency of the year was Saatchi & Saatchi New York. DDB London was runner up agency of the year. BBDO was named Network of the Year, with DDB runner up and Saatchi & Saatchi taking third place.
OMD USA was Media Agency of the Year, while Skackleton Madrid became Direct Agency of the Year.