Ocado "Bringing great value to the table" by St Luke's

Ocado has unveiled its latest campaign, highlighting the competitive pricing of popular groceries, created by St Luke's.

Spanning TV, VOD, digital, social, press and radio, the work showcases Ocado’s philosophy of providing shoppers with quality products at affordable prices.

A 30-second TV ad was directed by Chris Balmond and produced by Paul McPadden through Outsider. The work was copywritten by Hannah Talbut and art directed by Joanne Boyle at the agency.