Ocado "Ocado own range" by St Luke's

Ocado is launching an integrated campaign by St Luke's.

Highlighting the grocery delivery brand's quality and price credentials, the work spans TV, OOH, social media, radio, print and digital channels. The art director was Joanne Boyle and the copywriter was Matt Harvey.

The TV spot was directed by Chris Balmond through Outsider, with media handled by Hearts & Science. The first of two 30-second spots debuts during Emmerdale on ITV tonight (17 September).

Credits

Client
Head of brand marketing
Brand advertising and media lead
Marketing manager
Senior brand marketing executive
Creative agency
Chief creative officer
Creative partner
Art director
Copywriter
Chief strategy officer
Planner
Producer
Business director
Senior account directors
Senior account manager
Account manager
Account executive
Production company
Director
Producer
Post-production
Digital build
Social production
Tag
Media planning and buying
Digital data planning and buying

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