October launch for new Jazz FM

The Local Radio Company is to launch its newly licensed Jazz FM station on 6 October.

In June, The Local Radio Company secured a deal to license the Jazz FM brand from Guardian Media Group for three years.

The station was originally launched in 1990, before being sold to GMG in 2002. It remained as Jazz FM until 2005, when GMG changed it to Smooth Radio as part of an expansion of the Smooth brand.

Following its October relaunch, Jazz FM will be broadcast on DAB in London, Glasgow, the North-West and West Midlands, as well as on the internet and digital TV.

Additionally, TLRC has hired Karen Morris as head of promotions and sponsorship at Jazz FM.

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