The art director David Kerrigan and the copywriter Nigel Holmes join the agency from Partners BDDH, where they most recently worked on the Citroen account. The team has also worked together at HHCL & Partners, Brann and TBWA/GGT.
They will be joined by the copywriters Alistair Mc-Kechnie and Gary Melody Bamford. McKechnie spent his career working in South Africa, for OgilvyOne's Cape Town office and Ogilvy & Mather's Johannesburg division. Bamford was previously a senior copywriter at Dynamo and FCA.
The executive creative director, Rory Sutherland, said: "The appointments are part of the agency's strategy to regain its creative focus."
OgilvyOne's executive creative director and managing partner, Cordell Burke, added: "All four are perfect additions to the department, sharing a fanatical belief in the importance of building brands while being agreeably open-minded about how they are best built."