Old Navy enlists SNL alums to improvise series of online spots

New campaign from Chandelier Creative lets comedians get into character

A new series of short spots for Old Navy from Chandelier Creative features the improvisational chops of comedy veterans and Saturday Night Live cast members. Cecily Strong channels her inner hippie, Jay Pharoah gets a little too friendly with his guitar, Nasim Pedrad dishes on the party circuit, and "Silicon Valley" star Kumail Nanjiani rocks a pompadour. All are decked out in Old Navy Never Basic T-shirts. Multiple 15-second spots as well as 30- and 60-second montages are running on social media.