OPINION: Key losses put FCA!’s future in doubt

Shaun McIlrath and Ian Harding have long been the embodiment of FCA! and their impending departure only exaggerates the fact that the agency looks a shadow of its former self. Staff numbers have tumbled at the shop, which seemed to have carved out a niche for itself but must wonder now about the commitment of its Publicis group parent. A merger must be on the cards.

Shaun McIlrath and Ian Harding have long been the embodiment of

FCA! and their impending departure only exaggerates the fact that the

agency looks a shadow of its former self. Staff numbers have tumbled at

the shop, which seemed to have carved out a niche for itself but must

wonder now about the commitment of its Publicis group parent. A merger

must be on the cards.



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