OPINION: PICK OF THE WEEK

Eleanor Trickett chooses GGT’s first ad for John Smith’s: ‘I’m a lager woman myself, but this is for real beer drinkers - far more than ladybirds and penguins. The old ‘walking obliviously through perilous terrain’ gag is brilliantly executed by the laconic Dee.’ Writer Robert Saville, art director Jay Pond-Jones, directed by Daniel Kleinman through Limelight

Eleanor Trickett chooses GGT’s first ad for John Smith’s: ‘I’m a lager

woman myself, but this is for real beer drinkers - far more than

ladybirds and penguins. The old ‘walking obliviously through perilous

terrain’ gag is brilliantly executed by the laconic Dee.’ Writer Robert

Saville, art director Jay Pond-Jones, directed by Daniel Kleinman

through Limelight



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