Optimedia Australia wins 20th Century Fox

- Optimedia Australia has won 20th Century Fox's media planning and buying after a competitive pitch.

- Optimedia Australia has won 20th Century Fox's media planning and buying after a competitive pitch.

Optimedia won the £5.5 million (A$15 million) account following a three way pitch against Carat and MindShare. The business is 20th Century's main movie promotions account in Australia.

The win follows Optimedia's recent success in landing all of Kellogg's business in Australia.





Topics

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus