Orange looks to pick up Project Kangaroo technology

LONDON - Mobile phone operator Orange is looking at buying the technology developed for Project Kangaroo, the proposed online TV venture between ITV, Channel 4 and BBC Worldwide that was blocked by the Competition Commission, according to reports.

The Project Kangaroo partners are believed to have invested about £20m in developing new technology for the video-on-demand service.

France Telecom, the parent company of mobile operator Orange, has emerged as a potential buyer of this technology, which is reportedly up for sale following a decision by the Competition Commission to block the service on the grounds that it would overly restrict competition in the broadband TV market.

A spokesperson for France Telecom said: "We are examining this company and we see of course that it could be interesting. Nothing has been decided but we can confirm we are examining it."

Orange could use the technology to strengthen its Orange TV broadband service across Europe.

Another unnamed technology firm is also believed to be interested in buying up the Project Kangaroo assets.

Become a member of Campaign from just £88 a quarter

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content