Pass It On #3: Floria Sigismondi, Believe Media

Nominated by Somesuch's Kim Gehrig, the director and photographer Floria Sigismondi concludes our series about inspirational women for International Women's Day.

Floria Sigismondi, a director and photographer at Believe Media, reflects on what motivated her to go into film and the creative women who have been the biggest influences on her career. 

Sigismondi has worked with brands including Samsung, Absolut, Target, MAC Cosmetics, Motorola, and CoverGirl. Most recently she directed a spot for dairy brand Tillamook, which broke during the Oscars.

Watch Part Two: Kim Gehrig, Somesuch

Watch Part One: Caroline Pay, BBH