Patrick Venning

Marketing director

Pernod Ricard UK

Venning is a key force at Pernod Ricard: having occupied the marketing director position since 2012, his influence can now be seen across the business. A passionate advocate of young marketing talent, he has led the company’s entrepreneurship programme. He has also forged ahead with new digital initiatives, including the roll-out of an eCRM campaign across the portfolio. As a marketer who has worked at both Procter & Gamble and Unilever, he fervently believes in brand-building based on quality, heritage and authenticity. Despite the challenging economic climate, this is not a marketer you will see revert to heavy discounting at any cost.



Topics

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content