PBS fires agency and hires brand consultant

- PBS, the US public service television company, has parted company with its advertising agency Publicis & Hal Riney, San Francisco, and appointed a New York-based brand consultant, Lee Hunt Associates, to help raise the company's profile.

- PBS, the US public service television company, has parted company with its advertising agency Publicis & Hal Riney, San Francisco, and appointed a New York-based brand consultant, Lee Hunt Associates, to help raise the company's profile.

Lee Hunt Associates will work with PBS on the launch of a new, digital 24-hour programme for children, called the PBS Kids Channel, which is scheduled to rollout in September.





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