Pearson and Gruner + Jahr launch FT Deutschland

LONDON – The Financial Times Group and Gruner + Jahr this morning launched their joint venture newspaper, Financial Times Deutschland, in the familiar FT pink onto newsstands in Germany, Switzerland and Austria.

The paper has been a year in planning and is the first national newspaper to launch in Germany for more than twenty years. The last was a very different kind of paper: tageszeitung, a Berlin-based leftwing daily.

The joint venture marks the first time the Financial Times' name has appeared on a newspaper in a language other than English.

The two papers will be written and edited by separate editorial teams, but will work together on reporting stories and exploring ideas.

The paper launches with a fully integrated online business news and data service and journalists will write for both print and for the internet. The website is located at

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum here.


Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus