PICK OF THE WEEK

Mairi Clark picks Abbott Mead Vickers BBDO’s new TV campaign for Halfords: ’These ads really capture the spirit of BMX biking. The stunts, the crashes and the horrible truth that it doesn’t matter where you buy your bike, you’ve got to have talent.’ Written by Antonia Clayton, art directed by Tom Ewart, directed by Dominic Murphy through Blink.

Mairi Clark picks Abbott Mead Vickers BBDO’s new TV campaign for

Halfords: ’These ads really capture the spirit of BMX biking. The

stunts, the crashes and the horrible truth that it doesn’t matter where

you buy your bike, you’ve got to have talent.’ Written by Antonia

Clayton, art directed by Tom Ewart, directed by Dominic Murphy through

Blink.



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