PICK OF THE WEEK

John Tylee picks Bartle Bogle Hegarty’s latest TV work for ScottishPower: ’OK, so ScottishPower’s salespeople are not only helpful but they know their dryers from their dishwashers. The problem is how to translate these qualities into a campaign that isn’t sanctimonious. In the flatmates lusting after their glamorous but unattainable neighbour, BBH brings a touch of humanity to a one-time public utility.’ Written by Alex Grieve, art directed by Adrian Rossi, directed by Steve Reeves at Stark Films.

John Tylee picks Bartle Bogle Hegarty’s latest TV work for

ScottishPower: ’OK, so ScottishPower’s salespeople are not only helpful

but they know their dryers from their dishwashers. The problem is how to

translate these qualities into a campaign that isn’t sanctimonious. In

the flatmates lusting after their glamorous but unattainable neighbour,

BBH brings a touch of humanity to a one-time public utility.’ Written by

Alex Grieve, art directed by Adrian Rossi, directed by Steve Reeves at

Stark Films.



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