Pick Of The Week

Francesca Newland likes Leo Burnett’s latest execution for McDonald’s: ’It’s a brave idea, knocking off the dreadful furniture retailer advertising genre, but they’ve pulled it off. I only hope that the fact that their ads are now being mocked by other advertisers may inspire furniture retailers to improve their output.’ Written by David White, art directed by Stephen Pipe and directed by David Hartley at Brave Films.

Francesca Newland likes Leo Burnett’s latest execution for

McDonald’s: ’It’s a brave idea, knocking off the dreadful furniture

retailer advertising genre, but they’ve pulled it off. I only hope that

the fact that their ads are now being mocked by other advertisers may

inspire furniture retailers to improve their output.’ Written by David

White, art directed by Stephen Pipe and directed by David Hartley at

Brave Films.



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