The publisher’s in-house team opened #Grazia10 to the public yesterday (23 February). The exhibit features a wall of ‘It’ bags and the chance for guests to select their favourite outfit and London designer of the decade, in an activation sponsored by Topshop’s Newgen scheme.
A series of ‘Ten talks’ will be running concurrently throughout the exhibition. These ticketed events will feature the likes of author David Nichols, inernational lawyer Miriam González Durántez and journalist Mishal Husain, and aim to cover topics important to women from 2015 onwards.
Abby Carvosso, managing director, Bauer Media London Lifestyle, said: "Grazia continues to be a powerful, influential brand that dominates and shapes the market. Central to its success is a deep understanding of the wants and needs of 25- to 35-year-old ABC1 women.
"Our tenth anniversary activity demonstrates the brand’s incredible breadth of content, access and influence and we believe that on every level it will inspire, entertain and inform our readers and advertising partners."
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