In pictures: John Lewis members get exclusive Windows 10 preview

My John Lewis members were invited to an exclusive event on Wednesday (29 July) to celebrate the launch of Microsoft Windows 10.


The party was held at the Summer Retreat on the rooftop of John Lewis’ Oxford Street, London department store and was produced by PrettyGreen.

Members of the John Lewis loyalty scheme were given interactive demonstrations by Windows 10 experts, and entertained by digital magician Tom London, who demonstrated some of the new Windows 10 functions through his act.

Food and cocktails were served from authentic Neapolitan restaurant Rossopomodoro and Joe & The Juice, both residents of the rooftop Summer Retreat.

The event was part of a global programme of events to celebrate the launch of the new operating system and marked the start of a 12-day Windows 10 take-over of the Summer Retreat until 9 August.

Mark Beasley, marketing manager, electrical and home technology at John Lewis, said: "Rewarding My John Lewis members with exclusive access to events and experiences is important to us. The global launch of Windows 10 gave us the perfect opportunity to allow our customers to be some of the first to experience the new operating system in the tranquil surroundings of the Summer Retreat at our flagship Oxford Street store."

Built and managed by PrettyGreen, with the help of Garden Club London founder and winner of the prestigious RHS ‘Young Garden Designer of the Year 2013’ Tony Woods, the Summer Retreat features more than 1,000 hand-planted trees, shrubs, plants and grasses.

It is open from 12pm until the shop closes on Monday, Tuesday and Thursday to Sunday and from 12pm to 4pm on Wednesdays.

More: In pictures - John Lewis creates international installation at Kew

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by subscribing here.

Follow @dollydeighton


You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now


Our new premium service offering bespoke monitoring reports for your company .

find out more

Become a member of Campaign

Get the latest news and insight from Campaign with unrestricted access to , plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Campaign AI

Our new premium service offering bespoke monitoring reports for your company

Find Out More