Pitch update

It's been a good week for late entrants to pitches.

First, MPG comes in at the last minute and nicks £35 million-worth of Hugo Boss, then MediaCom increases its lead at the top of the new-business league by forcing its way on to, and winning, the E.ON business through a relationship with the client in Germany.

Having pitched for Stella's 4 per cent lager, Mother and Lowe London are waiting with baited breath for the result, which is expected at any second.

No such luck with Twinings, though; the contenders, Abbott Mead Vickers BBDO, Adam & Eve and WCRS, will have to put the kettle on and wait at least another week before they are told.

However, at least there should be a Twinings result, which is more than Pickfords managed. The removals business' pitch has stalled owing to the reports of a housing market collapse.

And finally ... there's the AAR's charity brief. Every man and his dog has been approached and are all scratching their heads at the brief targeting students and old people. Maybe it's a charity targeting the viewers of Countdown.


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