Pitch update

After releasing its list this week, which does not include the incumbent, TBWA, or Fallon or Bartle Bogle Hegarty, but does have WCRS, DDB and Delaney Lund Knox Warren & Partners involved, E.ON has also sent out its pitch briefs.

The successful agencies have been told that all of the pitches will take place on 13 March (a long day for the E.ON marketers), with a result expected by 1 May.

Agencies that haven't baulked at the London Organising Committee of the Olympic and Paralympic Games' request that the winner should handle the account "in value and in kind" (for nothing, basically) will be invited in for post-request for information meetings next week, where they will be given the pitch brief.

CHI & Partners, The Communications Agency, Arnold and Karmarama, all of which have been rumoured to be in talks with Mothercare, will have to hold their horses a little longer as the retailer announced this week that it was delaying credentials meetings. Although Mothercare has insisted there is nothing sinister behind its decision to postpone the meetings, which were due to take place this week, some have speculated that the retailer hadn't yet had its budgets signed off before inviting agencies for meetings.

The Child Maintenance and Enforcement Commission pitch, which is being handled by COI, is apparently nearing its conclusion. The last remaining members of the pitchlist, Bartle Bogle Hegarty, Chick Smith Trott and Abbott Mead Vickers BBDO, are waiting with bated breath, with a winner due to be announced before the week is out.

In direct marketing, agencies have been put on alert after the car rental company Avis announced that it was to review its pan-European digital and direct marketing accounts. The successful agency will work on all creative and media output across the digital and DM sectors, with a specific focus on sales and retail activity. A shortlist is expected imminently, with agencies pitching at the end of the month.