Pitch update

Competition for the global Nokia media account is hotting up. In a major twist, MediaCom has decided not to repitch for the £300 million business, which will make the other pitching networks very happy indeed.

And the financial services giant RSA faces a tricky case of conflict in the review of its global media account, concerning John Napier. Napier is the chief executive of one of the pitching networks, Aegis, as well as being the chairman of RSA. All of which means he could end up in the existential predicament of having to pitch to himself.

Lloyds Banking Group's £80 million media planning and buying pitch has reached the first stage, with competing agencies being briefed this week via the pitch consultancy Media Sense.

Pitching against the incumbents, ZenithOptimedia and Vizeum, are OMD and Mediaedge:cia.

In the world of advertising, chemistry meetings are taking place this week on the £40 million B&Q advertising account. With any luck, a shortlist should be drawn up by next week at the latest.

Arla Foods, which is pitching both its LactoFree business and a pan-European branding task, has briefed agencies for the two mid-May pitches. While a decision will be quick on LactoFree, which was previously handled by Euro RSCG, the agencies involved in the broader branding brief shouldn't expect a result until late June at the earliest.

And a result is imminent on the Fairtrade Foundation's ad pitch. Wieden & Kennedy, Arthur and Baby Creative will be on tenterhooks next week when they are due to hear back from the charity with a final result.

In DM, agencies are expecting to receive the TV Licensing tender shortly. It's thought the intermediaries are pitching for the brief, and once the process is completed the tender will then be issued.

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