Feature

Pitch update

Final pitches for Sony Europe's advertising account took place this week but Naked, which presented on Wednesday, must be worried about the fact that its chief creative, Malcolm Green, is moving to Campbell Lace Beta.

The impact of Green's departure on Naked's creative credentials is unlikely to have escaped the notice of the other shortlisted agencies - Fallon, 180 Amsterdam, Anomaly and the Engine Group.

The shortlist for the iShares pitch, through Oystercatchers, has been cut to four agencies/pairings from nine. Kitcatt Nohr Alexander Shaw is teaming up with Karmarama to pitch against M&C Saatchi and Lida, while Albion and VCCP will pitch alone.

The £2.5 million Travelodge advertising pitch has thrown up another varied shortlist. The budget hotel chain has chosen Krow, Mother, M&C Saatchi and Rapier to compete for the business, as well as the incumbent, Doner Cardwell Hawkins. Pitches will take place during the first week of December.

A decision on the £8 million Open University media pitch is due this Friday with Mindshare and Rapp Media fighting it out. One household is certain to be split whatever the outcome - Rapp's Ben Sutherland is fronting his agency's pitch, while his wife, Mindshare's Lucy Stafford, is leading the WPP agency's efforts.

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