Plastic Oceans UK "Future fish and chips" by TBWA\London

Plastic Oceans UK and TBWA\London served battered plastic in a local chippie to highlight the urgent threat to the oceans if the current rate of plastic pollution continues.

Research suggests there could be more plastic in the ocean than fish by 2050. The #FutureFishandChips campaign aims to change the nation’s attitude towards plastic usage and offer Brits easy ways to reduce their plastic footprint. The work was created by Ben Brazier, Johnny Ruthven, Maria Kanstad and Elise Jansen and directed by Aaron Dunleavy through Hoi Polloi. 

Credits

Technical director science, policy & sustainability
Co-founder & CEO
Communications manager
Agency
Chief creative officer
Producer
Account team
Social media strategist
Senior account manager
Account manager
Production company
Director
DOP
VFX
MPC
Colourist

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.

SUBSCRIBE