POSTER ADVERTISING AWARDS: Long live Posters

Chairing a jury these days is a high-risk business. Juries can be belligerent, political and downright dishonest. The debate can ramble on so badly that everyone ends up cancelling their evenings and even their weekends. The whiff of scandal is never far away. Fights can break out.

Thankfully, this was not the case with this year's Campaign Posters.

The jury was a wise, and well balanced bunch. The debate was by and large good natured, self disciplined and constructive. We finished on time.

And, although I don't think this is what would be described as a "bumper year", there are worthy winners.

The only event that marred proceedings was that a couple of the silvers had to be withdrawn because it was discovered that they did not meet the entry criteria. When will agencies learn to play by the rules?

I love posters. To me they present the toughest of all creative challenges.

They demand the simplest, purest ideas and thinking. They demand brave and flawless execution. There's nowhere to hide on a poster. At a time when it seems that most other media are becoming devalued, fragmented and niche, somehow the poster stands prouder and more iconic than ever before. The last true mass-market medium?

My congratulations to tonight's winners and my thanks to the jury. Long live posters.

THE JUDGES

Chris Shaw - Chairman, Universal McCann UK

Russell Wailes - Creative director, RPM3

Dave Droga - Executive creative director, Saatchi & Saatchi

Alan James - Chief executive, Outdoor Advertising Association

Jacqui Kean - Brand marketing manager, The Economist

Bil Bungay - Deputy creative director, TBWA/London

Dave Dye - Partner, Campbell Doyle Dye

Richard Foster - Copywriter, Abbott Mead Vickers BBDO

Russell Ramsay - Creative director, Bartle Bogle Hegarty

Annie Rickard - Chief executive, Posterscope

Stevie Spring - Chief executive, Clear Channel UK

Robert Campbell - Creative director, Rainey Kelly Campbell Roalfe/Y&R

(Chairman of the Judges)

Peter Buchanan - Deputy chief executive, COI Communications

Mark Holden - Creative director, Rocket

Nick Hastings - Executive creative director, D'Arcy

Alan Simmons - Chairman, Alban Communications

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