WINNER
Title: Grab
Agency: Saatchi & Saatchi
Client: NSPCC
Creative director: Kate Stanners
Art director: Graham Lang
Writer: Joel Bradley
Illustrator: Smith & Foulkes
Typographer: Scott Silvey
FINALIST
Title: Scream
Agency: Saatchi & Saatchi
Client: NSPCC
Creative director: Kate Stanners
Art director: Graham Lang
Writer: Joel Bradley
Illustrator: Smith & Foulkes
Typographer: Scott Silvey
FINALIST
Title: Toucan Boat
Agency: Abbott Mead Vickers BBDO
Client: Guinness
Creative director: Paul Brazier
Art director: Markham Smith
Writers: Mark Fairbanks, Markham Smith
Illustrator: Warren Madill
Typographer: Steve Davies
FINALIST
Title: So Many Twins, So Little Time
Agency: Bartle Bogle Hegarty
Client: Unilever
Creative director: Rosie Arnold
Art director: Adrian Rossi
Writer: Alex Grieve
Illustrators: Three Blind Mice, Mission Possible
Typographer: Adrian Rossi
FINALIST
Title: Carbon Car
Agency: Ogilvy London
Client: BP Corporate
Executive creative director: Malcolm Poynton
Creative partner: Neil Dawson
Art directors: Mike Watson, Dom Sweeney, Chris Hart
Writers: Jon Morgan, John Crozier, Jim Ritchie
Illustrator: Tim Bateman

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